Small businesses are optimistic about the future, even as they continue navigating COVID-19

Samantha Todd •
Forbes

As small businesses struggle to survive the economic havoc caused by Covid-19, new research shows that small business owners are optimistic about the future. Some 75% of small business owners agree that if a crisis like the coronavirus pandemic were to happen again, they’d be better prepared to handle it, according to a survey by

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Microbusinesses could be the key to surviving the COVID-19 recession

STEVEN MELENDEZ •
Co. Create
Prostock-Studio

People’s online microbusinesses and side hustles might be helping their hometowns’ resilience during the COVID-19 pandemic, a new study by the web-hosting company GoDaddy suggests. That includes people such as Nashville-based Chef Zach Sass, who was laid off as a result of virus-related restaurant closures. As a stopgap, he started a coronavirus-era business as a

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Emerging from the pandemic: How small businesses can begin to recover

Dennis Jaffe •
Forbes

As small businesses plan strategies for reopening and recovery, the new business landscape offers little more than painful choices. Being shut down or running minimal operations may turn out to be less stressful than facing the challenges ahead—new rules for safe operation, huge debts, uncertain ability to retain a workforce, working productively with social distancing,

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How to approach your local marketing activities in the age of COVID-19

Liz Weinsten •
Business2Community
ake1150sb

Times of great challenge require new ways of thinking. As we begin to settle into this the next normal, the value of local marketing has become clearer. Faced with several logistical roadblocks brought on by the Coronavirus, businesses across the country have started to hone in on their local communities to benefit the lives of

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