How to approach your local marketing activities in the age of COVID-19

Liz Weinsten •
Business2Community
ake1150sb

Times of great challenge require new ways of thinking. As we begin to settle into this the next normal, the value of local marketing has become clearer. Faced with several logistical roadblocks brought on by the Coronavirus, businesses across the country have started to hone in on their local communities to benefit the lives of

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How to lead your team through challenging times

Tony Uphoff •
Forbes

Every company faces obstacles, but during the COVID-19 pandemic we’re facing crises on multiple fronts — from international supply chain disruptions to domestic shelter-in-place rules and an economic downturn. Businesses right now need leaders who can navigate unchartered water with clarity of vision and purpose even when they can’t see the distant shore.   One

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11 business moguls on how to ensure your business survives the coronavirus crisis

The Oracles •
Business Insider
fizkes

If you’re worried about whether your business will survive the COVID-19 health and economic crisis, you’re not alone. Millions of businesses are facing unprecedented challenges. Here’s what these business moguls and Advisors in The Oracles say you should do to weather the storm. 1. Be a strong benevolent leader If your company needs to cut

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Pivot your small business online: Tips, resources, and inspiration

E. Napoletano •
Forbes
Pivot Your Small Business Online: Tips, Resources And Inspiration

As small businesses scramble to right themselves in the ever-shifting COVID-19 world, many are in search of resources to help them thrive. The logistics of pivoting a traditionally in-person business to an online platform might seem overwhelming at first blush. However, businesses can go through a logical process to make such pivots. “When a business

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