6 tips for building a strong social media community that small businesses can use to drive sales

Jennifer Ortakales •
Business Insider
Woman using smart phone on street

Social media marketing may feel daunting to some small-business owners — there’s a lot of competition in the race to gain followers and translate that into sales. Plus, when you’re just starting out, it may not always be in the budget to hire someone to create content for you.  Mastercard conducted research to learn what

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